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Turn any link into a one-word shortcut.
docs, decks, dashboards, anything.

Meet Goto. The private link shortener that works for you, your team, or your organization.
Use Goto to reclaim the minutes wasted searching for the same links over and over.

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Product & Design Engineering Marketing Sales HR

The Problem

Every time someone asks 'what's the link for...' in Slack, your team loses momentum.
Dozens of important links get buried daily across channels, emails, and docs as conversations pile up.
Searching is not the answer.

The Solution

Create a shortcut once.
Never search again.

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One Link. One source of truth.

No need to resend links when URLs change—just update the destination behind your short link.

Create Collections

Group multiple links into a single short link—perfect for campaigns, portfolios, or resources.

Personal, Private, Powerful.

Not every link is a work link. Speed up your personal productivity by using the same tools you use for work.

Create Smart Links with Variables

Jump to tickets, issues, user profiles by creating links that are dynamic

Shorter is Better

Every character counts.
Use 'g/' with Chrome Extension.

Pricing

Free

Create upto 100 links

Create link collections

Create variable links

Share links

Create teams

Manage organization members

Pro

Coming soon

All features included in free plan

Create unlimited links

Role based access

Better than bookmarks.
Goto is shareable, memorable, and effortless.